Video Of The Week - Philips Creates Mesmerizing LED-Lit Night Skiing Movie

Meera Dolasia
Mon, 03 Nov 2014 19:37:41 -0800

Television advertisements have come a long way since luxury watch manufacturer Bulova aired the first 9-second clip in 1941. Today, companies like to publicize their wares in clever ways that subtly draw attention to their products or technology. The most recent example of this is "Afterglow", a branded content film created by Sweetwater Productions in collaboration with Swedish agency Ahlstrand & Wallgren to showcase the technology behind the new Philips Ambilight Television.